OKX, the world’s second-largest crypto exchange by trading volume and a leading Web3 technology company, today launched “Make Your Play”, an immersive metaverse experience in which fans can attend an exclusive tactical football masterclass from Manchester City captain ?lkay Gündo?an.
“Make Your Play” sees Gündo?an step into the OKX Collective metaverse to guide fans through pre-planned drills and explain his in-game decision-making processes. Appointed Manchester City captain for the 2022/23 season, ?lkay Gündo?an is known for his tactical football mind and love of coaching.
The OKX Collective is a unique virtual metaverse environment that allows fans to participate in Web3 first-hand and gain access to special content from Manchester City players Alex Greenwood, ?lkay Gündo?an, Jack Grealish and Rúben Dias.
?lkay Gündo?an said: “The beauty of our game is in the tactics. As someone who loves coaching and highlighting the tactical skills that are needed to win, it is hugely exciting to be able to share what I know in an arena like the OKX metaverse.”
Haider Rafique, Global Chief Marketing Officer at OKX, said: “Hot on the heels of Rúben Días taking to the metaverse to show us how he maintains top performance for matchday, we are very excited to get insights into ?lkay’s tactical approach in the same forum. ?lkay is an incredible football mind, and this chance to benefit from his expert knowledge in an interactive virtual environment provides a glimpse into how Web3 stands to overhaul the ways we connect and interact in the future.”